The RV Lifestyle Magazine road test teams surveyed the various models available in Canada this summer, to prepare this compendium of fuel-friendly trailers – easy-towing models that focus on aerodynamics, lightweight construction, and the latest in engineering to provide the most efficient vehicles possible for the summer of 2008.…"
Since this subject comes up on occasion, I'll explain why we do it. We have printed our one-color books in the USA for 40+ years. We, like virtually every other American publisher, print 4-color books overseas. Check out any of your 4-color books on the copyright page to see where they are printed.
In loyalty to our American printer, Courier Corp., I printed the first edition of Builders of the Pacific Coast at their Kendalville, Indiana plant in 2004. It ended up costing us about $15,000 more than if we had printed it in China. We now have five 4-color books in print. With reprints, if we had continued printing in the USA, it would have cost us well over $100,000 more, effectively putting us out of business. That's why we print in China.
Here are some photos from today. It was really exciting, there were 4 presses running the book (cover and inside pages) today, 15,000 copies the first run. They nailed the colors perfectly. (I realize this blog is all over the place, time-wise as well as subject-wise, but my life doesn't happen in an orderly fashion.)
From Rick Gordon
While Deek and I were hanging out at the Southern Home & Garden Show last week in North Carolina, he whipped out his camera and shot footage of some proofs I had of the new book:
In the old days we made a lot of adjustments while on press, but now, with computer-comtrolled ink management, we're getting colors correct right off the bat.
Here's the final cover. Thanks for all the feedback on our choice amongst 5 versions. Over 200 people responded to our request for advice; this was the most popular, and our choice as well.